CHOOSING A COMPANY NAME
ASIC Name Search
All new companies are registered with ASIC. You can have your own choice of name or use one of ours.
You can only choose a company name that is not already registered. Also there is a list of words that you cannot use without special approval.
You can search the ASIC National Names Index. The index lists all Australian company and business names. You can also use the identical Names Check facility to check whether your proposed name is identical to another name already registered.
There are possible problems with similar names. Even if ASIC reserves or registers a name, a person or corporation with a similar registered name may still take action against you. It is entirely your responsibility to be aware of any problems that might arise from names already registered which are similar to, or likely to be confused with, the name you register.
You may also want to seriously consider if your proposed name is similar or identical to any registered or pending trademarks. This can be done by checking the IP Australia website.
Contact Banksia Corporate Services on 03 9734 6780 for any query relating to proposed new company names.